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Digital Insight for Business Marketing

Experts Share 4 Content Marketing Benefits You Haven't Thought Of

Posted by Nicholas Dimitriadis on Oct 18, 2018 9:14:00 AM

Last time we looked at some of the greatest challenges (and their solutions) content marketers face in today's competitive online world. 

 

 

Continuing with the podcasting trend, join us for Part 2, as Chris Muccio interviews marketing expert Lorraine Ball on some of the benefits content marketing has to offer, that you might have never thought of.

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Topics: Content Marketing, Podcast, Content Marketing Benefits

The Best Digital Marketing Blogs From The First Half of 2018!

Posted by Taha Aziz on Aug 30, 2018 9:15:00 AM

Wow, is time flying or is it just us? As we wrap up the month of August, we thought about all the great posts we've read this year. That's why we're doing something a little different. We decided to aggregate the best posts from the first half of the year and also included some of our favorite articles from the month of August. Without further delay, let's begin. 

 

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Topics: Content Marketing, SEO, Social Media, Content Marketing Tools

The Best Digital Marketing Blogs From June!

Posted by Nicholas Dimitriadis on Jun 28, 2018 8:20:00 AM

As June comes to a close, we're back with another edition of our Best Digital Marketing Blogs for the month! This time, we'll take a look at some very useful SEO insight for both seasoned professionals and newcomers alike, tips and tricks for more lead generation, how to improve content marketing efforts, and of course, ways to improve social media marketing. Let's jump right in!

 

 

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Topics: Lead Gen, Content Marketing, SEO, Social Media, Monthly Recap

What Are The Benefits Of Video Marketing? We Asked An Expert

Posted by Taha Aziz on Apr 17, 2018 8:13:00 AM

We continue our Expert Interview Series, this time with marketing specialist of Renderforest, Rafayel. If you're unfamiliar with their tool, Renderforest is:

"... a cloud-based video maker for creating intro videos for YouTube, explainer animations, kinetic typography, product or service promotional videos, music visualizations, wedding or travel slideshows, mobile app promotions, event invitations, corporate presentations, infographics and a lot more."

 
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Topics: Video Marketing, Content Marketing, Expert Series

The Evolution Of Content Marketing: Steps You Can Take To Keep Up

Posted by Nicholas Dimitriadis on Mar 22, 2018 8:15:00 AM

Last week we saw that content marketing trends have evolved significantly during 2017, and that shift can be expected to carry over into the months (even years) to come. So, what are some strategies and key takeaways for keeping up with this shift? Let's dig in.

 

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Topics: online content marketing, Content Marketing, marketing techniques, digital marketing

Content Marketing Is Shifting In 2018: Here's What You Need To Know

Posted by Nicholas Dimitriadis on Mar 15, 2018 10:29:10 AM
In a recent report by Steve Rayson of Buzzsumo, he starts with the this point, "If you’re sticking with your content approach from 3 years ago, it’s now 50% less effective."  Well, that got our attention and hopefully yours as well!  2017 was a year of great change for content marketing, and these changes will definitely be impacting how we do business in 2018.

 

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Topics: Content Marketing

Revitalize Your Marketing Strategy With This 5 Step Content Audit

Posted by Nicholas Dimitriadis on Feb 22, 2018 8:26:00 AM

When we think of creating a sound content marketing strategy, the first thing that comes to mind is content creation and distribution. While this is 100% correct, there is much more we can do to improve our content marketing endeavors.... Enter, the content audit!

 

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Topics: Content Marketing

Step-by-Step Guide to Content Syndication

Posted by Taha Aziz on Feb 20, 2018 8:15:00 AM

Did you just write a really great blog post but don’t know how to draw attention to it on the Internet? Content syndication can be an answer to your troubles.

Syndicated content occurs when your content is essentially "pushed" to another site.  That can be as a full article, partial article, a thumbnail or a link. You may be wondering if this is the same as guest posting...   

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Topics: Content Marketing

Content Marketing Tools - Our Top Picks For December 2017

Posted by Taha Aziz on Dec 26, 2017 8:07:24 AM

Earlier this year, we shared our favorite marketing tools of the month, which was full of instruments designed to take your marketing efforts to the next level. In honor of this year’s ending, we wanted to share not only the best content tools of the month, but tools you should be checking out as we enter 2018.

 

 

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Topics: Content Marketing, Online Marketing Tools

Hitting Bullseye: Evaluating Keywords For Better SEO

Posted by Nicholas Dimitriadis on Oct 18, 2017 8:00:00 AM

Last time, we took a look at the keyword brainstorming process. But what value is there if we can't understand which phrases to go after? In this article, call it Part B if you will, we'll be taking a look at the process of evaluating keywords.

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Topics: Content Marketing, SEO

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