Digital Insight for Business Marketing

Competitive intelligence can provide crucial information when it comes to business growth. But what does it mean?

Social media has evolved to become one of the most powerful marketing tools in the digital age. Twitter, Facebook, Instagram, and Linkedin are some of the most popular forms of social media to date, but they are also among the most saturated. Therefore social media tools are an absolute must if you are looking to grow your business in 2020.

In this post we will be looking at our top picks for each of the social platforms we mentioned above. These social media tools will primarily be focusing on helping you effectively and efficiently view you analytics and even help you automate you posting processes.

This article has been updated for 2020

When it comes to social networks, Facebook is the reigning king with over 2.45 billion active monthly users (as of January 2020) and around 247 million active daily users in the US and Canada alone. With such a vast number of users on Facebook, using this channel for business is a no-brainer.

This post has been updated for 2019

In today’s competitive digital marketing industry, deciding how, where, and sometimes even when, to advertise your brand can be quite daunting. When thinking of advertising online, most digital marketers and business owners will quickly jump to Google AdWords. While this is a sound strategy and an extremely prominent tool, it is not the only one readily available at your disposal.

Social media continues to grow faster than ever. Users range from all different ages and backgrounds, and sometimes it even gets a little tough reaching the right audience. In this post, we dig into 7 elements we used to create the ultimate Twitter page template that helped our accounts gain 40,000+ followers. In this example we will be looking at @CMe4Marketing.

LinkedIn is an extremely powerful medium for reaching out, connecting, relationship building, and even learning more about your partners, employees, customers, or potential buyers. Having said that, your efforts across the social platform can be limiting.

For this reason, here is a list of 7 LinkedIn tools to help you supplement your LinkedIn efforts.

Since our social media tool recommendations have been well met, we decided to keep the ball rolling and satiate your thirst once more. 

2018 had major updates, from SEO changing the way it ranks pages to new features in social media. As we prepare to grow our business in 2019, the same tactics we used a couple years ago may not work today. So before diving head first into online growth tactics for 2019, let’s take a small step back and look at all the important social media updates that happened during 2018.

If you want to learn how these social media channels changed in 2019, read below:

• YouTube
• Facebook
• Instagram
• Twitter
• LinkedIn

To date, Twitter has over 300 monthly active users. As such, many organizations and brands use Twitter to promote their products, improve branding, and drive traffic to their website. But are you using Twitter properly? In this post, we share 15 Twitter ideas to help take your social media marketing to the next level.

Wow, is time flying or is it just us? As we wrap up the month of August, we thought about all the great posts we've read this year. That's why we're doing something a little different. We decided to aggregate the best posts from the first half of the year and also included some of our favorite articles from the month of August. Without further delay, let's begin.