With the holiday season right around the corner, we thought it would be a good idea to explore 5 key elements that comprise a successful holiday email strategy. Now the idea of a holiday themed email marketing campaign might seem like a stressful and time-consuming task, but in reality it doesn’t have to be.
Topics: Email Marketing
Every month, our team goes through hundreds of digital marketing blogs, across a plethora of topics, and share some of the insight we gained by presenting you our most favorite articles from the month. Did we miss one? Make sure to leave us a comment below!
In a marketing Utopian world, your business would be full of potential leads, your website would get thousands of views, and your social channels would be full of engaged followers. However, this is not the case for most of us.
What if we told you, there actually is a path that could achieve all that… but you’re going to have to roll up your sleeves and get to work?
Last time, we took a look at the keyword brainstorming process. But what value is there if we can't understand which phrases to go after? In this article, call it Part B if you will, we'll be taking a look at the process of evaluating keywords.
Topics: Content Marketing
One of the hardest things businesses of all sizes struggle with is Twitter engagement. Although it’s not just Twitter, (it’s across Facebook, Instagram, Pinterest, etc.) this KPI is great to measure how active your audience is and to measure the quality of your content.
As we all know, LinkedIn is the go-to platform for finding and making connections with professionals in any industry. However, with the right strategy, it can also be one of the best sales prospecting tools a business owner could ask for.
As digital marketers, we’re always looking for tips, tricks, and tools to get the most out of our efforts. Some methods might be free, other might cost a few bucks. The world of digital marketing is always changing, so we are always testing new ways to optimize; sometimes with tools and sometimes with processes.
As digital marketers, we go through hundreds of articles each month. Since we didn't want to overwhelm you with too much content, we decided to aggregate the best posts from this month. Check out our favorites digital marketing blogs from this month below.
Last week, we gave you our marketing blueprint; or as we called it our MAP. Now we're going to give you methods and tactics you can act upon for yourself. We start this series off with content creation, more specifically keywords.
Over the summer, we tested a number of different methods and tactics to improve our marketing results. One day traffic is up but leads tumble, or vice versa. So we did a complete audit of what we do as marketers. Let us share what we focused on below.