Digital Insight for Business Marketing

Content marketing has become a big part of online business during the past decade, and there is no sign of it going away soon. Last year, we published about the shift in content marketing and also steps on how you can adapt to the evolution of content. But just like last year, content has continued to evolve.

With more articles being published today than ever before, standing out in the crowd remains to be a struggle many businesses face. This means that as creators, you'll need to be adaptive and strategic in the way you approach marketing your content in 2019 (and onward.)

Social media continues to grow faster than ever. Users range from all different ages and backgrounds, and sometimes it even gets a little tough reaching the right audience. In this post, we dig into 7 elements we used to create the ultimate Twitter page template that helped our accounts gain 40,000+ followers. In this example we will be looking at @CMe4Marketing.

This post has been updated for May, 2019

Search engine optimization (SEO) is a scary term for some. Businesses create great content, only to get minimal results. SEO doesn't have to be hard, or scary; if implemented correctly, SEO can be your best friend. For those unaware, Search Engine Land defines SEO as, “...the process of getting traffic from the ‘free’, ‘organic’ ‘editorial’, or ‘natural’ search results on search engines.” 

LinkedIn is an extremely powerful medium for reaching out, connecting, relationship building, and even learning more about your partners, employees, customers, or potential buyers. Having said that, your efforts across the social platform can be limiting.

For this reason, here is a list of 7 LinkedIn tools to help you supplement your LinkedIn efforts.

Last time we looked at 8 common but successful tactics for bringing traffic to your website. In this Part 2, we will finish off the series with 8 more strategies used by top industry players to bring traffic to their site and/or blog.

These 2 parts should be seen more as a checklist you can quickly run through and check off what you are currently doing, and what can potentially be added to your daily marketing operations.

One question that keeps popping up is, “How can I get more traffic to my site?” Website traffic is a much sought after “commodity” that few can achieve effectively due to immense market saturation and competition; but not all hope is lost for those late to (or simply don’t know how to) play the game.

In the world of digital marketing, there is never enough knowledge or insight to help you with your marketing efforts. Everyone needs help one way or another; whether it’s with social media marketing, content marketing, or influencer marketing. That’s why we compiled a list of the best marketing quotes and insight from the top influencers. Let’s dig into our top 50…

Since our social media tool recommendations have been well met, we decided to keep the ball rolling and satiate your thirst once more. 

What’s the one common element within all forms of digital marketing? If you guessed content, you’re correct. Whether it’s a tweet, landing page, or a paid Facebook campaign, you need content.

“Yeah, okay… What’s the big deal?”

2018 had major updates, from SEO changing the way it ranks pages to new features in social media. As we prepare to grow our business in 2019, the same tactics we used a couple years ago may not work today. So before diving head first into online growth tactics for 2019, let’s take a small step back and look at all the important social media updates that happened during 2018.

If you want to learn how these social media channels changed in 2019, read below:

• YouTube
• Facebook
• Instagram
• Twitter
• LinkedIn