Digital Insight for Business Marketing

Twitter is one of the most powerful social media platforms to date. It’s a tool that lets you tweet a message within 140 characters. To put in perspective, the first two sentences of this paragraph were a total 130 characters. The point is, you have to strategically use your characters to get your message across to your target audience.

One of the toughest and most important aspects of digital marketing is generating web traffic. There are tons of methods, tips, and tricks to getting that boost your blog desires. Some of our favorite methods are less-known tactics; check out the list below and we’ll even share where to find more details!

Twitter chats are communities within the social media world where users can interact, engage, and even learn.  Some of our favorite Twitter chats include #TwitterSmarter, #ContentChat, and #OrcaChat. For the month of July, our team has been focusing on the concept of social selling. So we thought let's use these chat formats to share more insight about social selling. 

We hope you've been enjoying our month of social selling. If you've missed some of it, you can click here to learn more about social selling. 

This week, we're happy to share a new addition to our expert interview series. We heard your voice, and Bruce Johnston answers some of the most commonly asked social selling questions. 

In 2017, the power of influencer marketing continues to grow. According to a study by TapInfluence, Influencer marketing content delivers 11X higher ROI than traditional forms of digital marketing. In another study, Twitter users report a 5.2X increase in purchase intent when exposed to promotional content from influencers. 

Each month, our team at the Social Fusion group share the best digital marketing blogs from the month. As we  start the second half of 2017, (wow does time fly!), we're happy to share the best posts from the year so far. Feel free to share your favorite marketing blog posts from 2017 in the comments below!

We recently asked our audience what they wanted to learn more about; and (not surprisingly) they wanted to learn more about social media and its effect on business growth. We hear you loud and clear.  Starting with our brief today, our team will focus more on providing you with insights on how social media can be effectively leveraged for business growth.  Let's start with the topic of  social selling.

Have you ever been online and clicked a distracting post? Or maybe it’s something you told yourself you’ll read later but to be safe you clicked it now and 20 minutes later you’ve strayed from what you set out to do in the first place. Luckily for all of us, there’s a free tool out there that can help eliminate lost time and even improve organizational skill.

We get a lot of questions about SEO and were planning on doing a blog post on it. Serendipitously we connected with Emma Miller from Australia who is writing on the topic. So we’re going to try something different and let Emma answer some of the most common SEO questions in her own words.

As we know, social media is constantly changing. It's hard to stay up to date with all the marketing news and articles. To help you out, we compiled the latest social media updates of 2017.