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Digital Insight for Business Marketing

LinkedIn Acquires lynda.com - An Interesting Deal

Posted by Chris Muccio on Apr 14, 2015 4:42:53 PM

On April 9th, LinkedIn announced the acquisition of lynda.com for $1.5 billion. Lynda.com has built an extensive library of courses and video tutorials. How extensive?  Just looking at their business catalog highlights 728 courses and almost 29,000 tutorials!

Here’s what LinkedIn noted about the deal:

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Topics: LinkedIn, business growth

10 Concepts to Help You Digitally Grow Your Business in 2015

Posted by Chris Muccio on Jan 5, 2015 12:09:33 PM

What is your plan to grow your business in 2015?  Can you find insight on the web for this?  Of course, but there are millions of pieces of content flying around the web at any point in time. Which should you select?

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Topics: Digital Growth, Content Marketing, content distribution, business growth

8 Practices Your Business Should Be Using on Google+

Posted by Tony Breuning on Jul 9, 2014 5:09:00 PM

Did you know that there are more than 540 million active users that utilize Google+ every month? The reason for that is simple.  Google+ offers a unique opportunity for businesses to connect with their customers.  In this post, we are going to explore this unique opportunity and more importantly, steps your business can to help increase your benefit from it.

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Topics: business growth, Generate Leads, Generating Awareness

Digital Marketing Weekly Review - Week Ending June 30th

Posted by Tony Breuning on Jul 8, 2014 4:44:00 PM

There have been several great articles published throughout the week.  We’ve sorted through them carefully and have compiled the best from around the web.  Here are this week's must read articles in our Social Fusion Digital Marketing Weekly Review:

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Topics: content marketing for leads, business growth, Content Marketing

Digital Marketing Weekly Review - Week Ending June 20th

Posted by Chris Muccio on Jun 30, 2014 11:45:00 AM

There have been several great articles published this past week.  We’ve sorted through them and have compiled some of the best from around the web.  This week we focus on a variety of articles as they impact the world of content.  We first provide several articles that will help break down how to create quality content for your users. Then, we’ll give you some insightful articles full of great tools and tips on how to engage your target audience.  Here are this weeks must read articles in our Social Fusion weekly recap.

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Topics: content marketing for leads, business growth, Content Marketing

Strategies that Work - How & When to Sell Your Business

Posted by Tony Breuning on Jun 27, 2014 9:37:00 AM

The knowledgeable combination of Chris Muccio and David Burns brought about a sharp but easy to follow discussion on how to sell your business effectively.  If you’re looking for some great selling knowledge this interview is perfect for you.

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Topics: business growth, Strategies that work

Strategies that Work - Maximizing Your Business Exit Value

Posted by Chris Muccio on May 14, 2014 11:04:00 AM

As marketers, we spend a lot of time helping to grow business value.  That got us thinking about how a business can take this value and maximize it through a potential exit strategy. So we recently had the opportunity to chat about this with David Burns, partner in Cross Keys Capital. We spoke for a while discussing strategies that work with selling your business and increasing your exit value.  Below are some of the excerpts.

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Topics: business growth, small business growth, Strategies that work

Strategies That Work - Social Media Success Stories

Posted by franklin murrah on May 2, 2014 1:53:00 PM

 Click here to listen to the entire podcast.

If online business and video marketing are your cup of tea then you’ll have your hands full with today’s podcast featuring Chris Muccio and Jay Berkowitz as the pair talk youtube, google, and maximizing your video marketing potential. Chris and Jay are here to talk shop and doesn’t waste any time as they jump right into discussing the
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Topics: business growth, SEO, Online Marketing, Video Marketing, Strategies that work

Using Adversity to Generate Small Business Growth

Posted by Chris Muccio on Dec 23, 2013 8:57:00 AM

Ever receive a letter from the IRS and dread opening it for fear it contains something negative?  How about dreading the “we need to talk” speech with a significant other?  Given the economic conditions, many of us have encountered the boss and the head of HR at the office door about to let you know you are no longer part of the company’s future.  No one likes these situations.  Many of us spend our lives trying to avoid them but the honest truth is that adversity is a natural part of life and small business growth.

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Topics: business growth, small business growth, gary barnes, 42 Rules for 24 Hour Success on LinkedIn

Should Inbound Marketing be Part of Your Growth Strategy?

Posted by connor breen on Jul 2, 2013 3:33:00 PM

Entrepreneurs and business people will agree that for a business to thrive and maintain a steady growth in terms of profit and success various measures are put in place. One such measure is the inbound marketing for business strategy that has given marketing a whole new face that makes it more exciting. This is a type of marketing that is magnetic.  It natures prospects by using content that is attractive rather than interruptive.

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Topics: content marketing for leads, business growth, inbound marketing for business, Content Marketing

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