If you’re a social media fanatic in your personal life, chances are Google+ isn’t very high up on your list as far as preferred networks go. However, when it comes to your small business, Google’s social platform packs a punch that Facebook, Twitter, and all the rest just can’t match. For companies seeking an improved SEO outlook and higher brand awareness, now’s the perfect time to dig into the particulars of how Google+ is being used for digital marketing success by small businesses like your own.
Google+ has developed into a massive social platform within the past few years and features some of the world’s most interesting individuals. When a user creates a profile there are thousands of interesting and influential individuals on Google+ worth adding to your circle. These individuals are world-renowned in their respective fields and can fill your Google+ feed with rich information.