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Digital Insight for Business Marketing

7 Awesome Google+ Profiles to Follow

Posted by Tony Breuning on Jul 7, 2014 8:08:00 AM

Google+ has developed into a massive social platform within the past few years and features some of the world’s most interesting individuals.  When a user creates a profile there are thousands of interesting and influential individuals on Google+ worth adding to your circle.  These individuals are world-renowned in their respective fields and can fill your Google+ feed with rich information. 

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Topics: Digital Growth, Success, Online Marketing, Digital Business, Google+

These Businesses Get the Most Value from PPC

Posted by Chris Muccio on Mar 5, 2013 10:17:00 AM
Not every business can benefit from PPC. Here are some types of businesses that get the most value from PPC.

PPC campaigns can generate a great deal of traffic for many business websites. But, some companies may find that the cost of the PPC campaign is too high for their business. It is important to match your traffic generation costs with your product's price point. Ideally, you will keep lowering your costs while increasing your sales.

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Topics: web traffic, PPC Success, Convert PPC traffic to leads, Get the most value from PPC, new customers, customer acquisition, Quick way to generate leads online, Digital Business, leads online, business growth

Dell Going Private? Impact of Changing Digital Business.

Posted by Chris Muccio on Jan 16, 2013 10:00:00 AM

The Wall Street Journal is reporting that Dell Computers, once one of the stars of the tech world is in discussions to go private.  While the writing is clearly on the wall with the PC market rapidly losing ground to Tablets, this still reflects Dell needing to make difficult decisions to most effectively continue its existence.

Digital Business, a subset of the tech world is in a constant state of flux.  A few years back AOL went from industry leader to also ran. My Space went from billion dollar valuation to being purchased for pocket change by Justin Timberlake.  Now its Dell, going from computer king to buyout candidate.

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Topics: Digital Business, Digital Business Solutions, Dell

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