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Digital Insight for Business Marketing

67 Things You Need to Know When Creating a Facebook Ad Campaign

Posted by Nicholas Dimitriadis on May 2, 2017 8:59:00 AM

In today’s competitive digital marketing industry, deciding how, where, and sometimes even when, to advertise your brand can be quite daunting. When thinking of advertising online, most digital marketers and business owners will quickly jump to Google AdWords. While this is a sound strategy and an extremely prominent tool, it is not the only one readily available at your disposal.

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Topics: Social Media, Facebook Marketing

15 Twitter Ideas To Engage With Your Audience

Posted by Taha Aziz on Apr 11, 2017 9:53:00 AM

To date, Twitter has over 300 monthly active users. As such, many organizations and brands use Twitter to promote their products, improve branding, and drive traffic to their website. But are you using Twitter properly? In this post, we share 15 Twitter ideas to help take your social media marketing to the next level.


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Topics: Social Media, Twitter

Insight From Experts: The Best Times To Post On Social Media

Posted by Taha Aziz on Mar 23, 2017 2:33:13 PM

When it comes to social media, the million-dollar question is: what are the best times to post on social media? We did a little digging around and found out what the experts are saying. 

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Topics: Social Media

The History Of Social Media

Posted by Nicholas Dimitriadis on Mar 21, 2017 9:29:30 AM

Today, social networking platforms play a significant role in our everyday lives. Apart from helping us keep in touch with friends, relatives, and acquaintances, and entertain ourselves in our leisure time, their uses have permeated into the world of business.

We truly live in an era governed by social media but, how did it all start? In this post, we look into the history of social media. 

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Topics: Social Media

The Twitter Page Template That Helped Me Gain 17k Followers

Posted by Taha Aziz on Mar 16, 2017 3:47:19 PM

Social media continues to grow faster than ever. Users range from all different ages and backgrounds, and sometimes it even gets a little tough reaching the right audience. In this post, we dig into 7 elements of the Twitter template that helped me gain 17,000 followers.


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Topics: Social Media, Twitter

Expert Insight To Create Effective Facebook Ads

Posted by Nicholas Dimitriadis on Mar 14, 2017 10:10:00 AM

Facebook is one of the most powerful social media tool available to marketers at any level. Due to its immense following, Facebook is an ideal tool used by SMB to enhance their online exposure, drive traffic to their website or blog, and ultimately generate new leads and sales.

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Topics: Social Media, Facebook Marketing

Instagram For Business: Five Lessons (I Learned) to Get More Followers

Posted by Taha Aziz on Mar 7, 2017 9:54:00 AM

Instagram is a social media platform that has been growing exponentially since it was introduced in 2010. What’s unique about this application is how it has developed into a platform for users to share photos and videos with their audience. With over 500 million active users per month, there’s no doubt that Instagram can be a very powerful tool in your marketing arsenal.

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Topics: Social Media, Instagram

The Best Digital Marketing Articles From February 2017

Posted by Taha Aziz on Feb 28, 2017 8:53:00 AM

The marketing field if fast changing and moves at a blink of an eye. It's easy to miss out on new information, which is why the Social Fusion Group is here to help. We've aggregated the top digital marketing articles you might have missed from the month of February. Check out the list below.


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Topics: influencers, Video Marketing, Content Marketing, Social Media

Quick Guide to Advertising on Social Media Platforms

Posted by Heather Bonebrake on Nov 18, 2016 8:00:00 AM

Social media provides many small businesses with the ability to engage their audience in a cost effective fashion. Yet, as these platforms develop and user bases swell, monetization is becoming an increasing part of their growth strategy. Each and every social media platform now includes ad space as part of their business model, making it increasingly necessary for small businesses to purchase ads in order to have their content viewed. In this article, we will discuss each social media platform and some of the highlights of advertising on each. 

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Topics: Social Media

Picking The Right Social Media For Business

Posted by Taha Aziz on Oct 25, 2016 8:06:00 AM

Social media is a great online tool to find the latest trends, catch up on breaking news, or to simply just share pictures and videos. It's no wonder why so many business turn to this resource as a marketing tool. Most tools are free to use with paid options and can reach millions of people with a click of a button. So what social media is good for business? In our previous post, we talked about the "big three;" in this post we'll discuss Pinterest, Snapchat, and LinkedIn.

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Topics: Social Media

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