Digital Insight for Business Marketing

Any online business needs a good marketing strategy to help get it off the ground and stay afloat. The problem is that without some sort of analytical tool, it’s almost impossible to actually know which of your marketing strategies are working and which aren’t.

This post has been updated for 2020!

The ultimate goal of every business is to achieve sustainable growth and a sound competitive position; and so is yours. As an SMB owner however, you may feel that you are limited by your budget, expertise, your company’s man-power, or a combination of the above.

As digital marketers, we’re always looking for tips, tricks, and tools to get the most out of our efforts. Some methods might be free, other might cost a few bucks. The world of digital marketing is always changing, so we are always testing new ways to optimize; sometimes with tools and sometimes with processes. 

In the previous months, we looked at email marketing and lead gen tools; but what good are those without strong email, landing page, and content copy? For this reason, this month’s tools, we will be concentrating on content creation tools that can assist you in creating the best copy possible!

Earlier this year, we shared our favorite marketing tools of the month, which was full of instruments designed to take your marketing efforts to the next level. In honor of this year’s ending, we wanted to share not only the best content tools of the month, but tools you should be checking out as we enter 2018.

Last month, we shared with you a list of tools that could save you hundreds of dollars!  The feedback was strong, so we've decided to present this every month, sharing sales and online marketing tools to enhance your business growth.