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Digital Insight for Business Marketing

4 Tactics for a Better LinkedIn Content Strategy

Posted by Nicholas Dimitriadis on Jan 16, 2018 4:59:04 PM

By now, it might be common knowledge that without solid distribution tactics backing your content strategy, there is little to no chance your post getting picked up by your readers. So what do you do? You focus on strong SEO tactics, leverage email marketing, and of course you turn to your social media channels.

Most people focus on the massive following on Facebook, and try to take advantage of the fast paced but heavily populated Twitter, but what about LinkedIn?

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Topics: LinkedIn, Content Marketing, content distribution

10 Types Of Blogs To Make Content Marketing More Effective

Posted by Nicholas Dimitriadis on Jan 9, 2018 9:03:00 AM

What is a blog post? When most of us think about a blog, the first thing that comes to mind is a piece of text that offers value to our audience by covering their pains, needs, and interests. While this is correct there is much more hidden behind what a blog post is…or at least what it can become.

 

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Topics: Content Marketing, blog types

Content Marketing Tools - Our Top Picks For December 2017

Posted by Taha Aziz on Dec 26, 2017 8:07:24 AM

Earlier this year, we shared our favorite marketing tools of the month, which was full of instruments designed to take your marketing efforts to the next level. In honor of this year’s ending, we wanted to share not only the best content tools of the month, but tools you should be checking out as we enter 2018.

 

 

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Topics: Content Marketing, Online Marketing Tools

Hitting Bullseye: Evaluating Keywords For Better SEO

Posted by Nicholas Dimitriadis on Oct 18, 2017 8:00:00 AM

Last time, we took a look at the keyword brainstorming process. But what value is there if we can't understand which phrases to go after? In this article, call it Part B if you will, we'll be taking a look at the process of evaluating keywords.

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Topics: Content Marketing

3 Effective Steps To Create The Perfect Content Marketing Calendar

Posted by Nicholas Dimitriadis on May 18, 2017 8:56:00 AM

As SMB owners, you are well aware of the importance of posting high quality, well targeted content on a regular basis. It not only helps build your authority, but it also creates a pattern your audience will expect when waiting for your next piece to be published. But how can you achieve this when you are constantly trying to manage all the moving parts of your company? 

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Topics: Content Marketing

Content is King: 101 Tips To Leverage For Your Next Campaign

Posted by Nicholas Dimitriadis on May 11, 2017 8:15:00 AM

Regardless of the size of your business, content is king! It's an essential need to grow your presence online. Currently, there are over 1 trillion Google searches occurring each year and over 1.6 billion people performing them. What is the common feature? It’s content. Someone, somewhere is looking for information and content is what they are seeking.


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Topics: Content Marketing

Creative Content: 10 Methods To Help You Generate New Ideas

Posted by Nicholas Dimitriadis on Apr 18, 2017 9:47:00 AM

It doesn’t matter if you are a seasoned professional, a market leader, or an industry new comer, we all have experienced “dry” periods. As hard as we try, we can't come up with a fresh new idea for our content calendar. Creative blocks are not an uncommon phenomenon, and when they appear, they can have a disastrous effect on your constructive capabilities and morale.

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Topics: Content Marketing

Content is King: Insight to Help You Master Content Marketing

Posted by Nicholas Dimitriadis on Apr 4, 2017 9:02:00 AM

Content marketing is one of the most effective ways to help grow your business online. If you haven't checked out the first part of our series, you can find the link here

In this second part of our content marketing series, we focus on why content is king by reviewing some of the best tools and tips to help you maximize your efforts and stay competitive.


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Topics: Content Marketing

The Best Digital Marketing Articles From February 2017

Posted by Taha Aziz on Feb 28, 2017 8:53:00 AM

The marketing field if fast changing and moves at a blink of an eye. It's easy to miss out on new information, which is why the Social Fusion Group is here to help. We've aggregated the top digital marketing articles you might have missed from the month of February. Check out the list below.


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Topics: influencers, Video Marketing, Content Marketing, Social Media

December Online Marketing News

Posted by Heather Bonebrake on Dec 23, 2016 8:00:00 AM

The year may be drawing to a close, but the world of online marketing never stops, even for the holidays. This month there has been some interesting articles with valuable insight on growing your small business and improving your online presence. Here is a round-up of the best articles of the month on topics ranging from content marketing, search engine optimization, local marketing, to email marketing. 

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Topics: Content Marketing, SEO, Email Marketing, Local Marketing

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