<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=1462945587130421&amp;ev=PageView&amp;noscript=1">

Digital Insight for Business Marketing

Topic Clusters: The Future of SEO & Content Marketing

Posted by Nicholas Dimitriadis on May 17, 2018 9:13:00 AM

SEO is evolving, and we as consumers are directly contributing to this change. Clearly, not breaking news but something to be aware of as it impacts your content strategy.

Read More

Topics: Content Marketing, SEO, search engine rankings, Topic Clusters

What Are The Benefits Of Video Marketing? We Asked An Expert

Posted by Taha Aziz on Apr 17, 2018 8:13:00 AM

We continue our Expert Interview Series, this time with marketing specialist of Renderforest, Rafayel. If you're unfamiliar with their tool, Renderforest is:

"... a cloud-based video maker for creating intro videos for YouTube, explainer animations, kinetic typography, product or service promotional videos, music visualizations, wedding or travel slideshows, mobile app promotions, event invitations, corporate presentations, infographics and a lot more."

 
Read More

Topics: Video Marketing, Content Marketing, Expert Series

The Evolution Of Content Marketing: Steps You Can Take To Keep Up

Posted by Nicholas Dimitriadis on Mar 22, 2018 8:15:00 AM

Last week we saw that content marketing trends have evolved significantly during 2017, and that shift can be expected to carry over into the months (even years) to come. So, what are some strategies and key takeaways for keeping up with this shift? Let's dig in.

 

Read More

Topics: online content marketing, Content Marketing, marketing techniques, digital marketing

Content Marketing Is Shifting In 2018: Here's What You Need To Know

Posted by Nicholas Dimitriadis on Mar 15, 2018 10:29:10 AM
In a recent report by Steve Rayson of Buzzsumo, he starts with the this point, "If you’re sticking with your content approach from 3 years ago, it’s now 50% less effective."  Well, that got our attention and hopefully yours as well!  2017 was a year of great change for content marketing, and these changes will definitely be impacting how we do business in 2018.

 

Read More

Topics: Content Marketing

10 Common Content Marketing Mistakes & How to Solve Them

Posted by Nicholas Dimitriadis on Mar 6, 2018 8:17:00 AM

Content marketing plays a strong role in today’s competitive online world, however despite everyone doing it, there are certain common mistakes everybody makes. It doesn’t matter if you are just starting out, or have been a season content creator for years, we can all admit that the following are among the mistakes we have made, and are still prone to making. So, how can we stop it?

Read More

Topics: Content Marketing

Revitalize Your Marketing Strategy With This 5 Step Content Audit

Posted by Nicholas Dimitriadis on Feb 22, 2018 8:26:00 AM

When we think of creating a sound content marketing strategy, the first thing that comes to mind is content creation and distribution. While this is 100% correct, there is much more we can do to improve our content marketing endeavors.... Enter, the content audit!

 

Read More

Topics: Content Marketing

Step-by-Step Guide to Content Syndication

Posted by Taha Aziz on Feb 20, 2018 8:15:00 AM

Did you just write a really great blog post but don’t know how to draw attention to it on the Internet? Content syndication can be an answer to your troubles.

Syndicated content occurs when your content is essentially "pushed" to another site.  That can be as a full article, partial article, a thumbnail or a link. You may be wondering if this is the same as guest posting...   

Read More

Topics: Content Marketing

9 Steps for Perfecting Content Creation

Posted by Nicholas Dimitriadis on Feb 15, 2018 9:02:00 AM

Maybe you’ve heard the phrase “Content is King.” This statement is nowhere more true than it is in the world of digital marketing. Creating long form content can seem like quite the intimidating task. As is true with most digital marketing duties, having a clear plan of action is all that is needed to create a solid piece of interesting content.

Read More

Topics: Content Marketing

4 Tactics for a Better LinkedIn Content Strategy

Posted by Nicholas Dimitriadis on Jan 16, 2018 4:59:04 PM

By now, it might be common knowledge that without solid distribution tactics backing your content strategy, there is little to no chance your post getting picked up by your readers. So what do you do? You focus on strong SEO tactics, leverage email marketing, and of course you turn to your social media channels.

Most people focus on the massive following on Facebook, and try to take advantage of the fast paced but heavily populated Twitter, but what about LinkedIn?

Read More

Topics: LinkedIn, Content Marketing, content distribution

10 Types Of Blogs To Make Content Marketing More Effective

Posted by Nicholas Dimitriadis on Jan 9, 2018 9:03:00 AM

What is a blog post? When most of us think about a blog, the first thing that comes to mind is a piece of text that offers value to our audience by covering their pains, needs, and interests. While this is correct there is much more hidden behind what a blog post is…or at least what it can become.

 

Read More

Topics: Content Marketing, blog types

Social Media Tips

Purchase Our Book!

Follow Us

Subscribe to Our Blog

Most Popular Posts